Well all the pieces are coming into place now. We are getting the disk out into stores around SE Wisconsin. Making contacts for wider regional distribution and the media campaign has started with mailings to regional and national publications for review. We have also started a Radio campaign focused at regional indie and college radio. With the occasional commercial station that has a indie show like WJJO in Madison.
Over the coming weeks and months we'll be expanding the exposure of this disk in an ever widening circle. Our goal is to sell 10,000 disks by this time next year. We are at the very start and it is a long haul to get to that mark, but anything is possible.
The whole CD thing is just one part. Digital distribution is going to be important as well. iTunes, eMusic, Napster and a host of other online pay for download sites are on the list and we'll be maintaining our online presence with Podcasts, this blog and our MySpace site.
Right now "Strip Mall Heaven" should be in the listening kiosks at Atomic Records in Milwaukee. So if you are there make sure you stop in and you will get a chance to preview the entire disk.
Brad
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